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Recent News

6 Tricks to Optimize Your Site for Search Engines and Real People

In the early days of SEO, “on-page SEO” was synonymous with keyword stuffing, hidden text, and robotic sounding copy. But like everything else in the SEO world, on-page SEO has undergone a renaissance. Today, the goal of on-page SEO is three-fold: 1. Strategically embed keywords into your pages so Google can easily understand the topic

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6 Steps to a Successful Product Launch

A successful launch begins with great timing. You might feel a sense of urgency to introduce your service, but rushing could spell disaster. When necessary, temporarily postponing your launch can mean the difference between failure and glowing reviews. Many entrepreneurs launch their products too early to appease stringent timelines, beat out a competitor or coordinate

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Your Minimum Viable Product Is Doomed Without This

By definition, the minimum viable product mindset is restrictive. Your goal in building a minimum viable product is to test your idea as quickly as possible and that means making sacrifices. There’s no room for fancy extras. It’s all about asking the tough questions: What can you get rid of? Can your users live without X

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50 Reasons to Start Your Own Business

Some people are destined to be entrepreneurs. From the time they get through school, or maybe even before that, they’re hungry to start a business and lead it to success, and they’ll stop at nothing to make that dream a reality. For others, starting a business is a scary, intimidating notion. There are too many

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The Companies That Apply for the Most Patents and Trademarks (Infographic)

They say imitation is the highest form of flattery. That may be true in fashion, but if you are an inventor, imitation can be bad for business. That’s why getting a patent on your invention or copyright on your word, phrase or symbol is so important. As of Dec. 1, Big Blue had been issued

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5 Questions to Ask About Your Financial Model to Add Real Value To Your Startup

f you think that financial modeling for a new business is arcane magic, limited in value to financial wizards and professional investors, then you have been listening to the wrong advisors. In reality, a simple Excel spreadsheet model customized around your assumptions can save you hours and avoid a wasted expense in validating alternative vendor

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