When interviewing successful female entrepreneurs I often ask the question “what are the secrets to your success” and “what are the must-haves for successful entrepreneurs”. Diane von Furstenberg, Stella&Dot founder Jessica Herrin, Tory Burch and several others have indicated that confidence is one trait that is critical to success.
However, research has shown that women continue to be less self-assured than men and this lack of confidence is impacting their ability to succeed. What leads to this lack of confidence and what can we do to improve it? Claire Shipman’s and Katty Kay’s book The Confidence Code addresses these very questions. Shipman shared her findings on this confidence gap and recommendations on how women can build more confidence at the CWB Science Of Success conference.